First Day of School!

First Day of School!

We asked Todd Selby—the photographer (and dad!) who made his name shooting the spaces of the world’s most creative people—to capture the first-day routines of two stylish LA families, from the excitement and tradition to the chaos...and fun

The Smith Family eats breakfast before school.

The Smith Family

With five out of their six kids heading off to school, Brittany and Justin Smith’s morning routine for the first day—or any day!—can be a production. The family tradition of creating a back-to-school theme keeps everyone on track

Collage of photos of the Nguyen family in Polo outfits.


Both entrepreneurs, TyLynn Nguyen and her husband, Bee, approach back to school the same way they started their careers: “We just do it!” At their house, the day before ends with setting intentions for tomorrow, and the big morning—and every morning—starts with music

Nguyen family gathers on bed in navy and grey outfits.

Ralph Lauren Proudly Supports Literacy and Education

Boys in Literacy tees read books.

The Ralph Lauren Children’s Literacy Program